Andre brings a wealth of regional expertise to our South East US sales team. With roots in Asheville, NC, a hub of craft brewing innovation, he has cultivated an extensive knowledge of brewing processes, yeast management and fermentation techniques. Andre's hands-on experience allows him to offer customized solutions that address the unique challenges and opportunities faced by South Eastern US breweries.
📧 andre@whclab.com | 📞 +1 (828) 424-4945
Pete leads the WHC Lab Sales team, bringing his vast expertise in Brewing and Distilling. His in-depth knowledge of yeast strains, enzymes and fermentation supplies allows him to provide unique solutions for each brewery and distillery's requirements. Pete excels in technical problem-solving and production optimization.
📧 pete@whclab.com | 📞 (+44) 07796 585387
Paul, holding an MSc in Brewing & Distilling Science, is a leading expert in brewing science and fermentation optimisation. His advanced academic background, coupled with extensive industry experience, enables him to provide invaluable insights to breweries across the UK and Ireland. Paul specialises in tailoring fermentation processes to enhance product quality and consistency.
📧 paul@whclab.com | 📞 (+44) 07762 728691
Filip combines his technical brewing knowledge with a deep understanding of the Nordic and Baltic markets. His background at Fermentum Mobile since 2005 gives him unique insights into both craft and commercial brewing challenges. Filip specialises in adapting global brewing innovations to regional preferences.
📧 filip@whclab.com | 📞 +48 607 884 701
Vicky possesses extensive distilling experience gained from her roles as Senior and Head distiller in both Scotland and Norway. Vicky is dedicated to fostering creativity in fermentation while adhering to LPA budgets, whether that involves remaining within or venturing beyond the typical new make character of the distillery, with an emphasis on optimizing raw materials to honor the integrity of the ingredients utilized.
📧 vicky@whclab.com | 📞 +353 87 097 5162
Anrike has been part of the WHC Lab team for over a year and a half, bringing hands-on experience and deep product knowledge to her current role in the sales division. Now leading sales across the African region, she is passionate about solving problems and building strong, lasting relationships with customers. She holds a Bachelor's degree in Business, which supports her strategic approach to sales and client service. With a strong focus on understanding customer needs and delivering tailored solutions, Anrike is committed to delivering customer success in South Africa.
📧 anrike@whclab.com | 📞 +353 87 054 2331
Rudra is an experienced professional in yeast and fermentation management, with a strong sales and marketing background in brewing, wine, and distillation industries. As the Head of Sales and Marketing for India, he excels in market research and strategy, leveraging his deep industry connections and expertise to drive business growth and innovation in the fermentation sector.
📧 rudra@whclab.com | 📞 +91-7350703475